Satellite Video broadcasting markets in India and China: conditions and opportunities for satellite operators

Satellite Video broadcasting markets in India and China: conditions and opportunities for satellite operators

Article by Leonid Fedotov, Senior Business Development Consultant of Belintersat.

Abstract. This article analyzes satellite video broadcasting in India and China as the largest countries in the Asia-Pacific region in terms of population and economic potential. It presents the results of the author’s comparative analysis of the information contained on the website lyngsat.com concerning TV channels of the two states distributed via geostationary telecommunication satellites, the number and composition of multiplexes in which they are broadcast, satellite operators that handle their distribution, the geography and some technical aspects of broadcasting. It is concluded that with a larger total number of Indian satellite television channels compared to Chinese, the latter have a wider range of distribution, which reflects the distinctive features of state policies of the Republic of India and the PRC in the development of national television systems. This article was prepared for potential use by telecommunications satellite operators studying the possibilities of offering their services to broadcasters in the two states.

Read the article on the link.

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